GMH Hotels: Is Marriott Going Too Far With 39 Brands?

On this week’s ⁠Good Morning Hospitality, A Skift Podcast⁠: Hotels Edition, ⁠Sarah Dandashy⁠ and ⁠Steve Turk⁠ break down ⁠Marriott Hotels⁠’ launch of its 39th brand: a wellness-focused concept in Italy, and ask whether hyper-segmentation is a smart strategy or brand overload. During this part of the discussion, ⁠Sean O’Neill⁠ will be joining us to share […]

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